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World Cup and whisky: hope vs expectation

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  • It’s the hope that kills you. Time spent as an England football fan – time spent as a football fan of almost any stripe, come to think of it (says the Ipswich Town supporter) – is an ultimately futile exercise ending in disappointment. The conclusion, whether through missed penalty, goalkeeping calamity or red card, always leaves you bereft. Unless you actually win the damned thing, of course.

    But that hope is addictive. By the time the next big tournament comes around – in this case, the World Cup starting in Russia tomorrow (14 June) – you’ve forgotten the pain and trauma of the comedown and you’re ready for just one more hit. ‘This one will be different… It’s our time.’ Except that it almost certainly isn’t. Almost…

    In England, we’ve become rather good at this particular form of rose-tinted self-deception. The trick, as exhibited in the run-up to this latest episode in (probable) national humiliation, is to start with your expectations slightly to the north of zero: young squad, relatively unheralded manager, atrocious record in knock-out football and aversion to scoring penalties.

    Then, slowly and gradually, and even though we know we shouldn’t, we start to hope. ‘They’ve got a fantastic team spirit’ … ‘Young players have no fear’ … ‘Maybe they’re starting to build something special’ … ‘Get to the knock-out stages and who knows what might happen?’ But, deep down, we all know what’s going to happen. Germany again. Or Iceland.

    If only we could just resist the temptation to dream, to believe, it would be so much easier to bear. Damp down the expectation and maybe we could actually enjoy the football for once.

    FIFA World Cup Russia 2018

    Ultimately futile: But hopes start to build as the start of the tournament beckons

    After all, it happens with whisky. Often, the most memorable glasses are the ones that startle us, shock us simply because, although we weren’t expecting fireworks, they turn out to be so bloody good. We lower our expectations and we open our mental windows to delight.

    In a perfect world, of course, we would approach each new whisky unencumbered by any form of preconception, positive or negative; because, while lowered expectations can be liberating, prejudice can leave us blind and deaf to all sensory delights.

    ‘Oh, I don’t like blends’ … ‘Smoky whiskies aren’t my thing’ … ‘Sherry bombs are a monstrosity.’ Armed only with our own fixed views and a paucity of facts about the liquid in front of us, we make up our minds without taking a sip. Why bother even tasting it?

    We’re all human. Even at a blind tasting – unless you’ve gone to the trouble of using opaque glassware – a whisky’s hue and depth of colour will spark synaptic associations related to perceptions of age, cask type, use (or not) of spirit caramel. 

    However inevitable these auto-suggestions may be, the trick is not to be shackled by them, to hear them but not to let them make up your mind for you, to leave yourself open to the possibility of surprise.

    Put your nose in the glass. Take a sip. It won’t happen every time, but just once in a while you may be amazed.

    I’d love to be able to relate this back to football, but I’ve been on this planet for more than half a century, and England’s sole moment of real triumph happened before I was born – so I have absolutely no problem managing my expectations. 

    After all, as I write this, we’ve just been beaten at cricket… by Scotland.

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